So, How Much?

Whenever I'm asked how much our websites cost, I always respond with the question,
"How much does a car cost".

The answer, of course, is
"It depends".

Websites come in all shapes, sizes, options, functionalities and price tags. Just like cars.

The first step in discovering the cost of a website is a DISCOVERY process. A discussion of the whys and the hows and the what-ifs, and the whens, and wheres, and whos, and a BUNCH of what-abouts. This will result in a crystal clear blueprint outlining, in high def detail, everything that will go into your web project.

For more information on the discovery process click HERE.

The pricing table below is meant to give you a budgetary starting point for your website project. 

To find out the cost of YOUR specific web presence project start HERE.

Descriptions Of Optional Add-Ons

Custom Built WordPress Website

A WordPress website, custom designed and built to your specific needs. Includes a discovery phase (see Discovery) in which goals and strategies will be defined. The cost of the website will be determined through the discovery process. Website content (text, images, video, audio) will be supplied by the client or created by our professional writers for an extra charge (see content creation). 

ONE-TIME COST: Determined through DISCOVERY process
RECURRING COST: Dependent upon chosen plan and add-ons

Website Hosting, Maintenance and Management

A WordPress website needs to be hosted, updated, backed up, protected from hackers and monitored regularly. Ideally, this should all be done by someone who knows the site intimately. Like the person who built the site.

Along with all these tasks, the site should be monitored and optimized for speed. Sometimes certain elements of the website (plugins and themes) can become out dated or incompatible with each other and can slow down or even break the website. Most business owners don't have the time or interest in the learning curve involved in the care and maintenance of a WordPress website.

We have systems and processes in place that allow us to do all of these tasks much more efficiently and effectively.

RECURRING COST: $99/mo ($49/additional site)

Social Media Management and Online Marketing

Includes a customized FaceBook business page and 4 postings a week. An active social marketing program will build a community of followers and fans of your brand, products and services. Posts will get shared, liked, replied to, commented on and clicked. All this activity will expand your web presence and help to establish your brand as an authority in your market.

RECURRING COST: $300/mo (does not include ad budget)

Email Marketing and List Management

Staying in contact with your customers, fans and prospects is vital to the success of your business! We will build and grow your email list ETHICALLY and in a way that makes the contacts look forward to email from your brand.

We will gather the email address of people who connect with your social network, your video channel, your webinars, your blog and your website. We will create monthly updates as well as welcome an thank you emails for people who opt in to your various programs and events.

  • Educate prospects
  • Nurture leads
  • Strengthen relationship with current customers


Blogging Services

You need to be consistently publishing quality, relevant articles focused on helping and educating your audience about your products, services, industry, tips & tricks, etc. This is an important way to build trust and credibility as well as increase the search-ability of your website.  Your blog articles will be written by a professional "ghost" writer with specific knowledge of your type of product and/or service.


You can choose to proof read the articles and give approval before publishing or you can choose to stay out of it altogether. The articles will be posted to your blog and announced through your social network, thus driving more and more traffic to your site and educating your visitors about your brand.

RECURRING COST: $100 per article

Search Engine Optimization

Stories of the death of SEO have been greatly exaggerated! SEO is very much alive. And if it is ignored on your website, the only way anyone will find your business is by you telling them about it (not a bad idea anyway). SEO is the process of making it easy for people searching for things to find the best version of that thing they’re searching for. For this to happen Google, Yahoo, Bing, and all the rest have created complex formulas for serving, categorizing and sorting the “stuff” on the web.

When someone is looking for a red widget at the best price close by, the search engines do their very best to give the searcher the results they’re looking for. A simplified version of this process would be that Google looks for a local business that shows an expertise and seems to specialize in red widgets.

We will create a short list of keywords and phrases that people are using to search for your products/services. Our professional content creators, will make sure your website has articles, discussions, headings and page titles using these keywords and phrases. These same keywords and phrases should be used regularly in your social media posts as well as your email campaigns.

COST: $350/mo

Website Content Creation

Creating the text content for your website is a very important responsibility. Unless you are a trained and experienced web content writer, you would be much better served leaving this to the professionals.

However, if you already have professionally created documents describing your business, products and services, we can use that as foundation material with which to create your web content and save you money. 

If you like to write and you have time to do it (and you’re good at it), and you can deliver the content in a timely manner, you can save even more money!

If, like most business owners, you have precious little time for writing web content, we’ll take care of it.

COST: $90 per 500 words


Building a website is a lot like building a house. Before the first line of code is laid, we need a clear and detailed blueprint based on a specific set of goals and strategies.

  • What’s wrong with your current website (website analysis)
  • Why do you want/need a website
  • What is the website suppose to “do”
  • How do we get the website to do that
  • How will we know if the website is achieving your goals

These are a few of the questions asked, answered and expanded upon during the DISCOVERY process. Next is the research phase.

  • Application functionality
  • Color palette
  • Layout
  • Navigation
  • Information architecture
  • Look/Feel/Theme
  • Competitors websites
  • SEO Keyword planning
  • Who is responsible for content
  • What add-ons do you want/need

All of this questioning, collaborating and researching results in a crystal clear work summary and estimate. This work summary is the blueprint from which your website and web presence will be created.

COST: $250 (applied to cost of website if accepted)