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My Journey With WordPress

By now, most people have heard of WordPress, with more than 200 million websites built using the platform – she has been around for awhile. My own relationship with WordPress goes back to 2006 – WordPress version 2.0. She was awkward and unattractive, but there was something charmingly simple about her. We dated for a bit, but I eventually left her for the elegance and controlled poise of HTML. By 2009 I had grown weary of the constant learning curve and complex maintenance of my HTML girlfriend. I had, however, invested a number of years with her and we had been through the trenches together. I had no intention of leaving her. I loved her… really!

Then I saw WordPress again. She was all grown up, her plugins were full and robust. Her themes were gorgeous and rich, her core was stable and secure. I was weak and in a moment of passionate abandon, I rebuilt my website with WordPress. When HTML found out, it was like the end of the internet. It was a huge emotional mess! Luckily, the three of us worked through this very difficult period and came out on the other side stronger and with more clarity than ever before. We were all maturing.

We now have an understanding. WordPress and HTML both need me and I need them. HTML and I work beautifully together to build sites when the client has no interest in managing content – they are completely happy to send me a text document or folder full of images and let me work my magic. WordPress and I offer a full palette of services for clients who want a more hands-on relationship with their website. We have learned how to make our unique relationship not only work but thrive!

Catering to My Clients Needs

Okay, metaphors aside, I am a freelance front-end designer and web developer. I appreciate the specific strengths and benefits of both WordPress and HTML. In fact, if it wasn’t for HTML and CSS I wouldn’t have the level of control and flexibility over WordPress that allows me to tweak and modify the themes and plugins.

After an initial discussion with a new client, I know which path I need to head down. I have found that they are always pleased that they have the option of a CMS (content management system) or a site built completely in HTML; however, with the advent of WordPress security plugins, like WordFence, and the evolution of its core, WordPress has become a more attractive and economical option for an increasing number of my clients. I now find myself using WordPress for about 9 out of 10 of the sites I build these days.

I now find myself using WordPress for about 9 out of 10 of the sites I build these days. Click To Tweet

My WordPress Recipe

Over the years, I have come up with a starting “recipe” for developing a WordPress website. The main ingredients can be divided into WordPress themes and WordPress plugins.

My most used themes include:
  • Vantage
  • WooThemes Storefront
  • MySiteMyWay
  • Customizr
The WordPress plugins that I tend to use include:
  • WordFence
  • WPMain
  • Google Analyticator
  • Gravity Forms
  • WP SVG Icons
  • Widget Manager
  • SEO By Yoast

Depending on the needs of my clients, I may substitute one ingredient for another. I listen to what my clients want for their website and tweak the recipe to create just the right taste.

Tweak the WordPress recipe to create just the right 'taste' for each client. Click To Tweet

WordPress has truly evolved over the years and I am happy to again embrace her as part of my website development strategy along with HTML and CSS. Informing my clients about the benefits of using WordPress allows me to better serve and assist them as we work together towards their goals.

If you would like to learn more about WordPress, for your own needs or the needs of a client, then take a moment to look at some of the resources available on my site or feel free to send me a message.

Why WordPress is So Popular

Are you looking for a better solution to market your business online? Then learn why WordPress is the answer for so many online businesses. Sure, you have probably heard of WordPress before, and more than likely you have visited websites that have been built using WordPress, but you may not really understand the appeal behind this free content management system (CMS).

WordPress got its start as a simple way for bloggers to quickly and easily get their articles published on the web. Over the years it has evolved to become so much more than just a blogging platform for sharing personal stories or pics of your kids. It is now the most used content management system on the internet. Over 200 million websites have been created using WordPress and it is used by some of the top companies across a range of industries.

Learn why WordPress is the answer for so many online businesses. Click To Tweet

Top Companies Using WordPress

[su_table]
Best Buy Zerox The New Yorker PlayStation
Beyonce Ebay Inc ESPN Nokia
Ford Fortune Time The Rolling Stones
Wall Street Journal Snoop Dog Reuters Sony Music
Dallas Mavericks Mozilla Larry King Live Harvard Business Review
[/su_table]

So, whether you want to sell and promote your products and services or just blog about your feelings and how many puppies Fluffy had last night, let me explain why WordPress should be your first choice.

Easy To Use

You don’t need to be a tech expert to create a WordPress site or manage your own content. If the kid that mows your lawn can setup a WordPress site to share his thoughts on the world, then you should have no problem using WordPress to promote your business and market your brand. The installation process is simple and the popularity of WordPress has led to a large online community full of helpful resources and tips. Anyone can get started with WordPress and the process of creating a website using this platform is quicker than with other solutions.

You don’t need to be a tech expert to create a WordPress site or manage your own content. Click To Tweet

Free Features and Options

Using WordPress is a cost-effective way to increase your online presence and reach more customers. There are lots of free features and options that you can use to make your site stand out or to add more features for your users. WordPress is an open source platform. This means that it is free to use, resulting in a large developer community that is constantly creating new WordPress plugins and themes.

Thousands of Plugins and Themes

Plugins and themes are the heart and soul of WordPress. Starting with a theme, you can begin creating a website that reflects your business. From there, you can browse through thousands of WordPress plugins, offering additional features, that can provide your visitors with a better user experience and help you tweak the look of your website.

Improved Search Engine Optimization

Creating a website is just one part of reaching out to online consumers. Once you have a website up and running, you need to get noticed. Luckily, WordPress has built-in features to help improve search engine optimization. There are also a number of WordPress plugins designed to help with SEO and increase your search engine rankings. WordPress makes it easier to ensure you are following good SEO practices – letting you focus on running your business and delivering helpful content to your potential customers.

Learn More About WordPress

Thanks for taking the time to find out why WordPress is so popular. My name is Jeffrey Atherton, a freelance web developer based out of Denver. If you want to learn more about WordPress, then check out my WordPress classes. I can teach you the basics, offer advice, and help you get your first WordPress site setup. Before you know it, you will be introducing yourself as a WordPress expert – increasing your online presence and reaching new heights while growing your business.

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